The 10 Most On-Trend Brand Giveaways This Holiday Season (Non-Apparel)

If you want to win the holidays (really win them) start by giving people something they actually want. Not something that checks a box. Not something that gets tossed in a drawer.

Here are the 10 non-apparel gifts I’m seeing dominate the 2025 holiday season. These are the brands people are asking for by name, and the items that actually get used long after the holidays are over.

1. Owala

If you can get your hands on anything Owala right now, consider yourself lucky. The 24oz FreeSip is the one everyone’s chasing, but by the time you read this, you’ll probably need to go color-agnostic to get it.

If you want a giveaway with instant credibility, this is it.

2. Hydro Flask

Everyone talks about Hydro Flask bottles, but their $20 tote might be the sleeper hit of the season. It’s clean, durable, and feels way more expensive than it is. The whole line is strong, but this tote is the knockout punch.

3. Stanley

I’ll admit it, I thought the Stanley wave had crested. Then they quietly dropped an entirely new line. Sharp designs. Fresh silhouettes. Enough personality to break from the “everyone has one” mold.

They’re not done. Not even close.

4. Igloo

Yes, that Igloo.
The classic hard coolers are back, but they’re modernized, polished, and suddenly… cool.

Perfect for team gifts, outdoor brands, events, anywhere you want to surprise people with something that feels retro but new.

5. Moleskine

I don’t know how they did it, but Moleskine has become the notebook people actually ask for. There’s something nostalgic but elevated about it.

In a world full of cheap notebooks, Moleskine still feels like a real gift.

6. Travelon

You might not know the name yet, but you will.
Travelon is a Japanese import and it shows. Quality, organization, safety features, thoughtful design.

If you want to give a bag that doesn’t feel like every other promo bag, this is the one.

7. New Balance

You might still picture New Balance as the lawn-mowing shoe. That’s over.
The “We Got Next” campaign flipped the brand. It’s younger, sportier, and the product reflects that shift.

A branded NB item hits differently right now.

8. Lodge

Yes, Lodge cast iron. 

It’s timeless. It’s durable. It’s a gift people will actually use for years.

There aren’t many giveaways that feel like functional art. Lodge is one of them.

9. Zippo

Fire is primal. It warms, protects, cooks, connects.
A Zippo feels like gifting a piece of American history. Something simple, iconic, meaningful.

Still one of the coolest premium giveaways out there.

10. Maple Ridge Farms

Food gifts usually get ignored because they all feel the same.
Maple Ridge breaks that pattern. Their packaging is giftable. Their products feel curated. And the quality stands out from the typical holiday snack box.

A thoughtful choice when you want something warm, seasonal, and shareable.

Ready to Turn Your Holiday Giveaways Into Real Gifts?

That’s what we do at Ink’d Stores, help you select, brand, kit, and ship gifts people actually want.

If you need help for the holidays, we’re here